Illuminated Payments offers a web application (see interactive demo) where consumers upload their payment information once and automatically receive itemized digital receipts at the stores they shop at.
Today, over 12 million trees and billions of gallons are wasted every year to make paper receipts. Most of them are coated in BPA on cheap paper in the name of cost savings and shouldn't be recycled. Businesses waste millions of dollars every year on receipt tape for thermal printing. For these reasons and many more, we want to diminish or eradicate the need for paper receipts with our product.
Our Revenue comes from two primary sources. Consumers who pay a small monthly fee of $2.99 a month for access to our application and businesses that benefit from marketing through our platform.
It's a new day in Digital Democracy! You'll be able to choose who you get ads from and what types of products you get ads for.
We have a multi-faceted marketing strategy to launch. We plan to first engage with many consumers via QR codes at the registers of integrated stores.
However, as we enter each new market, it takes time to integrate with stores. That means at the beginning, a customer may only have a few stores that are connected and the value of our application is lower during that time.
To offset this, we are offering a limited number of lifetime free accounts in new markets to generate interest. In turn, these accounts become beta testers that we collect data on new features from.
When you buy a good or service from a company, your payment is typically taken by a "point of sale" system. This is an independent company from the merchant you're shopping at that typically includes the check-out register, inventory, and some other components of the store you shop at.
We integrate directly with the Point of Sale systems to automatically transmit your transaction data into a receipt in our application. We collect the raw data and transform it into a standardized payment record via what's called an ETL process.
Our team is comprised of individuals that are experts in business operations and data management. We've worked in new databases, old databases, and everything in-between.
We don't only have the technical expertise to efficiently manage data, we have the business experience to translate it. We were destined for this job.
Point of sale systems have been organizing data around transactions for decades. Many point of sale systems are cloud based and can integrate with our website via API to pass receipt data to us.
There are many older point of sale systems that do not have a Cloud based environment. This is what deters many companies from pursuing the same solution we are. We have a custom ETL process to bring in non cloud based environments. Basically, we transmit data very efficiently. This challenge serves as a barrier to entry for competitors as we continue optimize our process for each system.
At Illuminated Payments we take data privacy and security very seriously. We fall into scope of Payment Card Industry Data & Security Standards (PCI DSS). We won't pass any live credit card data until we're PCI compliant - even in the testing phases.
We're actively working to outsource expertise on PCI compliance from a consulting firm so we can begin to integrate our technology with Point of Sale systems.